ReThink TV

Following the success of last year’s event, ReThinkTV is back in 2017 with a powerful line-up of speakers in a more condensed format.

Join ThinkTV for a morning that will challenge your thinking and change your perceptions about today’s media landscape.

ReThinkTV brings thought-provoking international and local speakers to give advertisers and their agencies a sneak peek into the power of today’s TV and what the future holds.

14 September 2017, The Big Top Luna Park: 8:00am – 10:30am

8:00 ARRIVALS  

Registration, Light Breakfast and Barista Coffee sponsored by A2 Milk

8:30 KIM PORTRATE, CEO ThinkTV  

Welcome and Opening address

8:40 BOB HOFFMAN, “The Ad Contrarian”  

Keynote: Marketers are from Mars, Consumers are from New Jersey

9:15 PROFESSOR KAREN NELSON-FIELD    

The Benchmark Series: The secret sauce that makes brands grow, irrespective of platform

9:40 RICHARD BASIL-JONES, Managing Director APAC, Ebiquity

Payback Australia, All-of-Industry: Ebiquity reveals the average return Australian advertisers are getting on their media investments

10:00 CEO PANEL   

CEOs from iSelect, Lion, Suncorp and Suzuki to share secrets on how marketing can be a greater force for growth in the boardroom

Scott Wilson, Managing Director and CEO, iSelect
Matt Tapper, Managing Director, Global Markets, Lion
Pip Marlow, CEO of Strategic Innovation, Suncorp
Andrew Moore, Director – Automobiles, Suzuki Australia

10:30 CLOSE

Don’t forget to validate your parking ticket at the cloak room for $23 parking.

Venue

The Big Top, Luna Park

Getting to Luna Park by public transport:
Luna Park is located at Milsons Point, under the northern end of the Sydney Harbour Bridge. It’s super easy to get to by train, ferry, bus or car. To plan your trip and view public transport timetables visit transportnsw.info.

Getting to Luna Park by car:
Luna Park has 389 space secure spaces, available to guests.  Entry to the car park is via Paul Street, just off Alfred St South, Milsons Point. Get your parking ticket validated at the cloak room for a $23 flat rate.

Map of Luna Park:

Speaker Bios

Bob Hoffman

Bob Hoffman is a best-selling author, speaker and advisor.  He is one of the most sought-after international speakers on advertising and marketing.

Time, Inc. calls Bob “fabulously irreverent.”

The Wall Street Journal calls him “caustic yet truthful.”

The Financial Times says he’s responsible for “savage critiques of digital hype.”

Fuel Lines calls him “The most provocative man in advertising.”

Bob has written two successful books including “Marketers Are From Mars, Consumers Are From New Jersey” which Amazon chose as “#1 Hot Prospect” in advertising and “101 Contrarian Ideas About Advertising” which became Amazon’s #1 selling advertising book.

He is author of the popular “Ad Contrarian” blog, named one of the world’s most influential marketing and advertising blogs by Business Insider.

Bob has been the CEO of two independent agencies and the US operation of an international agency.  He has created advertising for McDonalds, Toyota, Pepsico, Bank of America, AT&T and more companies than he cares to think about.  Through his company, Type A Group, Bob advises advertisers, agencies and media.

In 2012, he was selected Ad Person of the Year by the San Francisco Advertising Club.

Bob has served on the boards of the Advertising and Marketing International Network, the Foundation for Osteoporosis Research and Education and spent one year as Special Assistant to the Executive Director of the California Academy of Sciences.

 

Kim Portrate

Kim Portrate is the inaugural CEO of ThinkTV. With more than two decades of experience in the packaged goods, telco, finance and tourism industries, Kim is one of the top marketing minds in the country.

After establishing he career as brand manager at Unilever, she then honed her skills at Power Brewing, Pepsi Cola, Optus, AMP and Tourism Australia, just to name a few.  Last year, Kim was recognised as one of the top 15 marketing officers in Australia by CMO.

 

Richard Basil-Jones

Look no further than Richard Basil-Jones to gain a unique perspective of the Australian advertising market.  Richard is the CEO of Ebiquity, Australia’s leading marketing analytics specialists.  Ebiquity has the impressive task of monitoring, measuring and evaluating up to 15 million ads per year across every platform to ensure their clients get the most from their media campaigns.

Richard’s stellar career in media measurement includes 20 years with Nielsen, where he pioneered the introduction of electronic TV ratings in Australia and helped to develop various media services around the world.

Register Now For ReThinkTV 2017