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Almost 30% of females will view a BVOD service in any given week

Total TV has unbeatable reach across all demographics. Different demographics have unique patterns of TV viewing, including when they watch and what devices they watch it on. Planning around the different viewing preferences across both linear TV and BVOD enables Total TV to target at scale.
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Source: OzTAM VOZ v4.0 National Total TV, Wks 1-52 When Watched, Weekly Cume Reach 000’s, Proportion of Viewing by View Type, 0200-2600, Females 18+ .

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