Total TV Reach
A full picture of TV's growing audience across screens
For the first time we are able to get a full picture of the total, deduplicated TV audience which shows the huge number of Australians that are engaging with TV content on a regular basis. The latest data from VOZ shows over
20 million people watch TV across screens each week.
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Facts & Stats / ThinkTV Fact Packs
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Facts & Stats / VOZnation
The proportion of light linear TV viewers watching BVOD is 3X that of the general population
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Facts & Stats / VOZnation
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Facts & Stats / VOZnation
VOZ shows drama, reality and sport are the most popular genres for young adults 18-24s
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Facts & Stats / VOZnation
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Facts & Stats / Fast Facts
TV delivers reach and a bigger sales impact
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Facts & Stats / Fast Facts
TV burns longer and stronger than other video advertising platforms
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Facts & Stats / The Payback Series
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Facts & Stats / VOZnation
The proportion of viewing to BVOD is largest on Saturdays
Total TV is the measurement of live linear audiences in metro and regional Australia combined with live-streaming and on-demand audiences, de-duplicated through VOZ.
Facts & Stats / The Effie Awards
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