To build your brand and drive a positive sales impact, think TV
TV captures the attention of your target audience and connects with them in a unique and impactful way.
Confused by all the jargon?
In our ever-changing world, it’s easy to feel overloaded with new terms and jargon. It almost feels like we’re speaking a different language and in some ways, we are. As TV evolves, the language will change and some new words will be needed. To make the journey to future TV as simple as possible, let ThinkTV’s Glossary & Help Centre guide you through.
Latest news from ThinkTV
News / Media Releases / 5th Feb 2020
Total TV market records $1.95 billion in advertising revenue for first half of FY2020
BVOD, Australia’s fastest-growing advertising medium, saw a revenue increase of 42.8% for the same period ThinkTV has today announced the total TV advertising revenue figures for the 12 and six […]
News / ThinkTV News / 2nd Dec 2019
Snapshot of the Upfronts
News / Media Releases / 2nd Dec 2019
Australian broadcasters announce technology provider for demand-side buying platform
The buying platform will allow agencies to monetise the datasets provided by the forthcoming VOZ database and simplify the buying of TV across platforms In a world-first, Australian broadcasters have […]
News / Articles of Interest / 29th Nov 2019
How to avoid getting lost in a sea of mediocrity
By Jamie Connolly, Wavemaker group business director Published adnews.com.au We all know that grabbing, let alone keeping people’s attention is getting harder and harder. We’ve also seen the studies and […]
News / ThinkTV News / 23rd Nov 2019
Discover the secret to campaign effectiveness
News / Articles of Interest / 28th Oct 2019
Only the unreasonably ambitious will drive growth
By Kim Portrate, ThinkTV Published mi-3.com.au How can brands with shrinking budgets and increasing pressure to deliver dividends to shareholders be exceptional? The best way is to think about your […]
News / Articles of Interest / 22nd Oct 2019
Stop paying for ineffective reach – not all connection is created equal
Published marketingmag.com.au What’s the point of reaching millions if your message remains unseen, unremembered and the audience is left feeling less than compelled? ThinkTV’s Rowena Newman explains how to ensure […]
News / Articles of Interest / 9th Aug 2019
Australia’s hipages moves to The Block for branding push
Published WARC Australian online home improvement marketplace hipages is making a big bet on TV – signing on as a major sponsor of season 15 of The Block, which will […]
News / Media Releases / 7th Aug 2019
Total TV market: $4 billion in ad revenue for FY18-19, BVOD revenues increase by 32.2% for the financial year
ThinkTV has today announced the Total TV advertising revenue figures for the six months to June 30, 2019, and the 12 months to June 30, 2019. The total TV market, […]
News / Articles of Interest / 5th Aug 2019
‘Get off the paid search drug to build brand’: Hipages chief customer officer Stuart Tucker
Published Mi3 Former KFC, Optus and Commbank marketer Stuart Tucker has done the unthinkable for a digital pureplay targeting the $70bn market for tradies – he’s cut back paid search […]