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    Case Studies

    FMCG

    How MasterChef sent Coles purple cauliflower into the stratosphere

    Case Studies / FMCG

    How MasterChef sent Coles purple cauliflower into the stratosphere

    Season 13 of MasterChef saw contestants open their mystery boxes to find the unsung hero of the vegetable patch.  
    Australian Ninja Warrior drives brand consideration for Kellogg’s Nutrigrain

    Case Studies / FMCG

    Australian Ninja Warrior drives brand consideration for Kellogg’s Nutrigrain

    To excite Australians about their brand message and provide exposure for their Brand Ambassadors, Kellogg’s Nutrigrain needed to integrate into a premium programming format.
    LEGO® Masters builds brand awareness for Wonder White

    Case Studies / FMCG

    LEGO® Masters builds brand awareness for Wonder White

    Wonder White wanted to build their perception as a brand that is ‘fresh’, ‘nutritious’ and ‘quality’, and to grow uplift in their campaign messaging that Wonder White ‘helps support active […]
    Coles gets the scoop

    Case Studies / FMCG

    Coles gets the scoop

    “Josh & Nic’s Hazelnut Choc Gelato”, the limited-edition ice cream created in partnership with Seven’s MKR and Coles has changed the game for new product launches in Australia.
    Rexona – thriving under pressure

    Case Studies / FMCG

    Rexona – thriving under pressure

    Rexona wanted to re-connect with their male target audience after a four year break from sports advertising and reaffirm its long-time positioning: It won’t let you down.
    Heinz – the one for footy

    Case Studies / FMCG

    Heinz – the one for footy

    Heinz showed footy fans how they’re the perfect match on and off the field with key integration pieces into AFL narrated by world-class presenters.