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Warning: Numberwanging may cause blindness

By Steve Weaver, ThinkTV
Published AdNews

There’s nothing like a robust, independent, factual research report to get the blood pumping on the first day of the work week and Monday’s release of My Screen: Video Consumption in Australia promised all of this and more. After reading the report, and Facebook’s commentary around it, it’s clear some of the numbers have been used to inflate, some to hide and others to completely bury the real story about video consumption.

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