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    The top 10 reasons why Total TV is better than YouTube

    Published mumbrella.com.au

    Trying to decide how to invest your media budget in video? Wondering what the difference is between TV and YouTube? This handy listicle will help you make the right call for your brand.

    One thing we can all agree on is video advertising is a highly effective way to communicate with consumers. There’s something about telling your brand’s story through emotive moving pictures and sound that packs a punch.

    Despite what you might hear or read, not all video is created equal.

    Total TV – that’s the combination of linear broadcast and Broadcaster Video on Demand (BVOD) – has the jump on its competitors for a host of reasons.

    To save time when wondering where to invest in video advertising, we’ve gathered the top 10 reasons why Total TV is better than online video substitutes.

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