Retail ThinkTank
Posted on 25th September 2020 in ThinkTank
How the e-comm phenom has turned TV into the new retail shopfront
As consumer confidence continues to recover, the retail brands that achieve growth will be the ones that grasp the shifting consumer behaviour as well as the impact of COVID on existing brand loyalties.
So how can you make the most of this changed landscape as the traditional retail spending season approaches? With more shoppers than ever turning to online, how will you help them discover your brand and entice them to purchase?
Hear from Peter Sloterdyk, Koala’s Chief Marketing & Technology Officer who has turned adversity into opportunity and delivered real return on the brand’s media investment.
Watch now on demand
More like this
Events / Leaders Dinner / SYD / 11th Mar 2020
ThinkTV & Mumbrella: Travel Marketers Roundtable Dinner
On the eve of Mumbrella’s Travel Marketing Summit, ThinkTV welcomed travel and tourism CMOs to an exclusive roundtable discussion with South Australian Tourism Commission’s Executive Director of Marketing, Brent Hill. […]
Events / ThinkTank / ADL / 5th Mar 2020
ThinkTank Adelaide: Brand growth and the future of TV
On 5 March 2020, ThinkTV welcomed members of the marketing and media community to an exclusive presentation on brand growth and the future of TV. The session, held in Adelaide, […]
Events / ThinkTank / MEL / 21st Nov 2019
ThinkTank Melbourne: Brand Growth, short vs long term impact
On 21 November 2019, ThinkTV welcomed members of the marketing and media community to an exclusive presentation on long vs short-term impact. The session, held on World TV Day, unveiled […]
Events / ThinkTank / MEL / 28th Aug 2019
ThinkTank Melbourne: Clickety Boom! How digital brands & TV ignite brand growth
On 28 August 2019, ThinkTV hosted members of the marketing and media community to an exclusive session on achieving long and short-term impact from marketing campaigns. Guillaume Papillon, hipages’ Head of Brand […]
Events / Leaders Dinner / SYD / 31st Jul 2019
The Business of Growth
On 31 July 2019, ThinkTV held an exclusive dinner event in Sydney featuring James Deverell, Director CSIRO Futures & Lead Author of Australian National Outlook 2019 and Network 10’s Waleed […]
Events / SYD / 30th Jul 2019
Mentoring, Multi-Tasking & Making Your Mark
On 30 July 2019, ThinkTV held an exclusive lunch event in Sydney as part of Advertising Week. The session looked at building an impressive and long-lasting career in the highly […]
Events / MEL / 16th May 2019
ThinkTV & AANA present Not All Reach is Equal
On 16 May 2019, ThinkTV and AANA hosted a special presentation on cross platform effectiveness where marketers were provided with vital information as to how they can extend their reach […]