ThinkTV & Mumbrella: Travel Marketers Roundtable Dinner
Posted on 11th March 2020 in Leaders Dinner
On the eve of Mumbrella’s Travel Marketing Summit, ThinkTV welcomed travel and tourism CMOs to an exclusive roundtable discussion with South Australian Tourism Commission’s Executive Director of Marketing, Brent Hill.
The session, held at Bentley Restaurant, saw Brent provide fascinating insights into SATC’s hugely successful #bookthemout campaign, which has been celebrated as a textbook example of real-time response marketing during times of unanticipated market pressure. The TV campaign was turned around in record time, correcting the dominant visual message of the season, at scale. A resounding success, the campaign continues to drive positive results for a region in need.
The dinner, sponsored by ThinkTV, presented a superb networking opportunity and an essential conversation with industry peers.
If you would like to stay up to date with the latest news & events, contact ThinkTV.
Events / Conferences / 27th Jul 2021
While ROI matters for brands in all categories, exclusively optimising spend without considering campaign time frames could be holding your brand back from growth. In this exclusive research presentation, ThinkTV […]
Events / ThinkTank / 30th Mar 2021
Australia’s finance sector has long been dominated by the Big Four brands. But with the onset of open banking, new players entering the market and consumers more open to change […]
Events / Conferences / SYD / 25th Feb 2021
On 25 February, the Future of TV Advertising Sydney 2021 brought the industry together for the first time in 12 months. Together we explored a host of topics from the […]
Events / ThinkTank / 20th Nov 2020
What Australia’s most effective campaigns tell us about building brands and driving business growth ThinkTV presents an exclusive webinar that considers what Australia’s most effective campaigns tell us about building […]
Events / ThinkTank / 25th Sep 2020
How the e-comm phenom has turned TV into the new retail shopfront As consumer confidence continues to recover, the retail brands that achieve growth will be the ones that grasp […]
Events / ThinkTank / ADL / 5th Mar 2020
On 5 March 2020, ThinkTV welcomed members of the marketing and media community to an exclusive presentation on brand growth and the future of TV. The session, held in Adelaide, […]
Events / ThinkTank / MEL / 21st Nov 2019
On 21 November 2019, ThinkTV welcomed members of the marketing and media community to an exclusive presentation on long vs short-term impact. The session, held on World TV Day, unveiled […]
Events / ThinkTank / MEL / 28th Aug 2019
On 28 August 2019, ThinkTV hosted members of the marketing and media community to an exclusive session on achieving long and short-term impact from marketing campaigns. Guillaume Papillon, hipages’ Head of Brand […]
Events / Leaders Dinner / SYD / 31st Jul 2019
On 31 July 2019, ThinkTV held an exclusive dinner event in Sydney featuring James Deverell, Director CSIRO Futures & Lead Author of Australian National Outlook 2019 and Network 10’s Waleed […]
Events / SYD / 30th Jul 2019
On 30 July 2019, ThinkTV held an exclusive lunch event in Sydney as part of Advertising Week. The session looked at building an impressive and long-lasting career in the highly […]