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Meaty marketing insights to make your next campaign sizzle

Meat and Livestock Australia’s Nathan Low on the underlying disciplines of marketing and inheriting that iconic lamb campaign.

As we head into a fresh, new financial year, we’re all looking for inspiration and who better to talk to the power of marketing than Nathan Low – General Manager, marketing & insights, Meat & Livestock Australia (MLA).

As Nathan approaches his one-year mark with MLA, ThinkTV’s Rowena Newman grilled him about the opportunities for marketers in the current climate, what he has learned marketing beef and lamb, and taking on that iconic lamb campaign.

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